Wicked Fan Experience
PROJECT OVERVIEW
For Target’s Wicked fan experience celebrating the film’s 2024 release, I contributed to the visual development and surface detailing of the large Oz head centerpiece. I focused on matching the character’s on-screen appearance while adapting the design for a large-scale physical display that needed to hold up as a major focal point within the space. The finished installation became part of a broader immersive event featuring themed environments, photo opportunities, merchandise, and live programming tied to the film.